Sustainable Packaging

Packaging materials carry the purpose of protection during transportation and marketing. Compared to the products, however, most of the packaging materials were discarded by consumers after purchase, and caused resource wastage. According to the WEF and research report from Ellen MacArthur Foundation in 2016, most of the packaging was only used once; where the massive plastic junk produced after use was only recycled effectively at a mere 5%. Therefore we incorporate the ideas of reduction, green materials, recyclable materials, and environmental sustainability into our packaging design to maximize the reuse of these materials. We reduced wastage by designing a reduction of internal space for packaging, which reduced the volume of product packaging and dematerialization. And we also consider the stacking way. It not only could improve transportation efficiency, but also prevent damage caused by transporting products of different dimensions.

To develop a reasonable package size and strength of the packaging
To best use of packaging materials to maximize the reuse
To use recyclable materials if they will not affect the packaging quality


Packaging Design for Smart Phones

We changed the original grey carton top gift box into sleeve to reduce the weight by 24.66% in comparison to that of the old packaging for same-size model. In 2016, it reached thr reduce rate of 25%.

Old New

Packaging Design for Tablets

The new design used 15% more recycled plastics in the PS tray and reduced over 40 to 50% of printed area. As a result, the weight of the new package reduced by 40% in comparison to that of the old packaging for same-size model.

Old New

Packaging Design for Zenbo

The packaging for Zenbo was 26.5% lighter when compared to the first sold in the market. In addition, due to the reduction in volume, the volume of transported packaging materials was reduced by 35%

Packaging Design for Notebooks

The Gift box of the notebook was made of recycled paper, and was redesigned to reduce the weight even more. Taking model X530 and model X560 as examples, compared with the old carton, the new carton of X530 is 15.1% lighter in weight and 13.6% smaller in volume, when of X560 is 16.9% lighter in weights and 9% smaller in volume.

Packaging Design for Desktops

Take the product VivoPC, for example; through the optimization and adjustment of the packaging structure design, the volume of the package is reduced, the weight of the packaging material is lowered, and the transportation energy utilization efficiency is improved, achieving optimized stacking of shipments. The carbon emissions generated during transportation or recycling are also indirectly reduced. The weight of a single package has been lowered by 12.6 %, the area of packaging paper for a single package has been reduced by 17.5 %, the volume of stacked goods by air has increased by 35 %, and the volume of stacked goods by sea has burgeoned by 26.5%


For the packaging material of VGA MINING-P104-4G, the foam material expandable polyethylene (EPE) has been replaced by corrugated cardboard, and the spaces generated by folding the cardboard are used as buffers, which can effectively save materials and volume space. This is highly beneficial in terms of our responsibility toward global environmental protection and recycling. The total weight of the packaging for a carton has been decreased by 75.5 %, the packaging volume for a carton has dropped by 14.7 %, the stacking volume by air has been increased by 20 %, and the stacking volume by sea has risen by 35 %.

N-Pulp Package

The n-pulp is mainly made of straw. After nourishing food, straw is dumped or incinerated. By extracting with new, chemical-free technology, the cellulose contained in straw is processed and then turned into the pulp, mixed with raw or recycled paper pulp, and added to the packaging material. By adding the n-pulp into packaging materials through transformation and regeneration, we have reduced resource consumption and realized environmental protection.

Straws Processing and N-pulp Packaging
Applications of N-pulp Packaging