ASUS 2020 Sustainability Goals - Green Product

Expand green competitiveness. The Eco Products Revenue compared to 2016 reaches the growth rate of 20% by 2020

In general, the Eco Label represents the top 20% to 30% of the products with the best environmental characteristics. The green certificate for products, obtained after the strict review, proves that the product not only has excellent quality, but also reduces the environmental impact through the concept of life cycle, thus has real environmental benefits. ASUS has been pursuing green product design and R&D for years. Since ASUS laptop was registered as the first EPEAT Gold product in Taiwan and received the first EU Flower certificate among the world's top ten IT companies in 2008, we kept on increasing the proportion of products with eco labels. We also expect to increase its revenue share by the development of Eco Product, enabling our consumers also contribute to environmental protection while using ASUS products.

[Policy]

Apart from enhancing the product performance when developing new product, ASUS also continuously seeks for green materials. We have committed to increase the ratio of halogen-free components and products with alternative technology without compromising product eciency, quality, health and environment.

[Objective]

Take the ratio of Eco Products revenue to the entity's operating revenue, generated from system products in 2016 as the baseline:

  • 2018: Increase at least 10%
  • 2019: Increase at least 15%
  • 2020: Increase at least 20%

*System products include: notebook computer, desktop computer, mobile phone, display, tablet, and networking

[Achivement in 2018]

The scope of Eco Product expanded to business models. In 2018, the Eco Products revenue was 76.1% of the entity’s operating revenue, with an increase of 14.4% compared with that of in 2016.

Reduce the use of raw materials with high environmental impact. New qualified halogen-free components are accounted for 85% of total new qualified components by 2020

Due to the characteristic of wide applications in different areas, high flame-retardant efficiency, and good compatibility, halogenated flame retardants have been widely used in electronic products. However, many scientific studies suggested that halogenated flame retardants have considerable hazardous risk to human health and biological environment. Since ASUS is moving forward to the direction of a circular economy and the corporate social responsibility, we proactively address the issue of halogen-free products and collaborating with the supply chain to systematically reduce the use of chlorine and bromine flame retardants.

[Policy]

Apart from enhancing the product performance when developing new product, ASUS also continuously seeks for green materials. We have committed to increase the ratio of halogen-free components and products with alternative technology without compromising product efficiency, quality, health and environment.

[Objective]

Take the ratio of new qualified halogen-free components to all new qualified components in 2016 as the baseline:

  • 2018: Increase at least 3%
  • 2019: Increase at least 6%
  • 2020: Increase at least 9%

[Achivement in 2018]

We have also included the halogen-free policy in the 2020 Sustainability Goals, with steady reduction of at least 3 % per year as the basic target and 5 % as the direction of our efforts, the overall goal being that more than 85 % of the parts in the shipments in 2020 will be made without using halogen flame retardants. In 2018, 83% of new components were halogen-free compliance, with an increase of 5% compared with that of in 2016.

Increase the use of friendly materials. Reduce the use of PVC by at least 10% by 2020 compared to 2016

Polyvinylchloride (PVC) is one of the widely used plastic. Before PVC is made into variable finished products, different quantity of plasticizer needs to be added according to the required softness. At the same time, due to its poor thermal stability, in order to avoid the cracking in the sun or in high temperature, stabilizers must be added as well. These plasticizers and stabilizers are usually substances that are harmful to human health, including environmental hormones and heavy metals. In addition, when PVC is discarded, dioxins, known as the "century poison", may also be generated during incineration. Therefore, from raw material mining, manufacturing, using, to discarding, PVC will cause harm to the environment and human health.

[Policy]

When ASUS develop the new products, we try to maintain the product performance when seeking for friendly green materials. We have committed to gradually phase out PVC-containing materials under the precondition that alternative technologies are feasible without affecting product performance, quality, health and environment.

[Objective]

Take the total amount of PVC used in 2016 as the baseline:

  • 2018: Reduce at least 3%
  • 2019: Reduce at least 6%
  • 2020: Reduce at least 10%

[Achivement in 2018]

In addition to the products, we are also working toward PVC reduction and removal of chlorine bleach processes for paper packaging materials. Before the shortcomings of PVC substitute materials in the wires are overcome, including easy yellowing, reduced elasticity, and being easy to break, ASUS still treats quality as a priority for clients. Therefore we started by eliminating PVC in the internal wires in notebooks, which will be extended to other product parts gradually in the future. More than 80 % of the internal wires of the notebooks sold in 2018 no longer contained PVC.
We had an early achievement In 2018, with the overall PVC consumption reduced by 18.2 % compared with that of in 2016.